Maluma, Snow Tha Product, Gerardo Ortiz & More Hit the Stage Day Two of LA3C
This past weekend, the highly-anticipated LA3C music, food and art festival took place in the city of Los Angeles. The two-day festival took place at the Los Angeles State Historic Park and gathered some of the hottest bands, brands, and bites all in one place. The festival’s mark, LA3C, stands for Los Angeles (LA), the Capital of Culture & Creativity (3C) and aims to connect people and communities through music, food, art and culture. The two-day celebration will be a curation of best-in-class experiences including a range of multicultural food, bold art on display from some of the world’s most talented artists and surprise and delight experiences.
Photo Credit: Courtesy of PMC
The second day of LA3C kept the energy just as exhilarating as day one with high octane performances from headliner Maluma, Snow Tha Product, Gerardo Ortiz, Fonseca, Chesca, TOKiMONSTA, and more.
From fan-favorites to the culinary offerings, LA3C brought the heat. Check out the highlights from day two!
EVENT HIGHLIGHTS
Chicocurlyhead started Sunday’s LA3C stage with lively performances of “Dame Mas De Ti” and “How It Goes.” Monogem took to the stage to perform “Tangerine Sky,” “Get You High” and more. Marc Segui surprised attendees by bringing out Latin rap and hip hop performer, Xavibo. Chesca charmed the crowd with dance moves to “Te Quiero Baby” and “TuTuRu” and closed the set with her hit song “ACTIVA” with Villano Antillano joining her onstage. Fonseca had the crowd dancing to his style of Latin pop/traditional folkloric rhythms with spirited performances of his hits “Eres mi sueño,” “Arroyito,” and more. The fans were jumping to Gerardo Ortiz’senergetic performance of his crowd-pleaser “Tranquilito” and more.
Photo Credit: Courtesy of PMC
Snow Tha Product hyped up the crowd with dance contests, toasted to her final show of the year while also performing hits such as “La Vida,” “Not Today” and also invited her mom to the stage to join her for a song.
Performing with the skyline of downtown Los Angeles lighting up the horizon, Sunday LA3C headliner Maluma began his set getting the crowd to sing along to his chart-topping hit “Hawái.” The Colombian superstar also known as Papi Juancho closed the weekend performing fan favorites including “Felices los 4,” “11 PM,” and more.
Photo Credit: Courtesy of PMC
In partnership with Hot Import Nights®, the world's largest and most unique indoor/outdoor automotive lifestyle event producer, HIN Events hosted a second festival stage with Sunday’s headliner ToKiMONSTA ended the night by treating fans to performances of “Loved By U” and more. Other featured HIN Stage performers included performance sets from Accia, Arius, Cam Girl, LOLO, Lucky Light, Madds, MEIRLIN and Peach.
Alongside diverse music, festival-goers were wowed with curated best-in-class experiences including a range of multicultural food at Dining Discovery presented by Facebook; one-of-a-kind artwork and installations representing the city; fun and interactive brand activations by Homedics, NYX Professional Makeup, Maker’s Mark, Redken, ViX+; and SHE Media’s Meaningful Marketplace sponsored by U.S. Bank that showcased LA-based entrepreneurs.
Sponsors for LA3C include Facebook, U.S. Bank, Homedics, NYX Professional Makeup, Maker’s Mark, Redken, ViX+, Anheuser-Busch (Golden Road Brewing, Michelob ULTRA, Bud Light Seltzer, Stella Artois, Cutwater Spirits, NÜTRL Vodka Seltzer), Rockstar Energy Drink, Contraluz Cristalino Mezcal and Arrowhead Water. LA3C media partners include TelevisaUnivision (including Univision 34 and Uforia’s KLOVE 107.5 FM and LA 101.9 FM) and iHeartMedia Los Angeles (104.3 MYFM, KFI AM 640, 102.7 KIIS FM, and REAL 92.3), as well as Grindr, the world’s largest social networking app for gay, bi, trans and queer people.
That’s a wrap for the beloved festival! Click HERE to check out highlights from day one!
